In old times creativity was only a creation of the divine, now it is seen as a heightened accomplishment.
Many claim their creations as their own in which they created from within out of nowhere. Largely uninfluenced.
Lightbulb is our biggest symbol for creativity, when really it's usually an incoherent mess, not one moment of insight.
We actually create using three elements; domain knowledge (copying), transformation (creating variations), combinations (merging together).
Original ideas are now considered property.
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